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Know which lead to call first.

Sparkster is our lead-scoring dashboard. It scores every inquiry from your website and emails you the hot ones while you’re on a job.

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The Sparkster dashboard with example leads scored from 21 to 92, where customers come from, and a hot-lead email alert. It is fed by a website form, website visits, Google rankings, AI-assistant checks, social posts and blog posts. Example data.
Example data. The names, scores and times are made up, not a client result.

Most leads don’t go cold because you’re slow. They go cold because you can’t tell which one matters.

A full-home quote request and a “just browsing” form fill land in the same inbox. By the time you sort them, the other shop has called back.

Your inbox todayExample

New website inquiryHi, looking for info…9:12

New website inquiryNeed a quote on a full kitchen…9:40

New website inquiryjust wondering about prices10:05

New website inquiryDeck repair, Piscataway10:31

All four look the same.

With SparksterExample

92 Kitchen remodel, Edison Hot
78 Bathroom, Metuchen Warm
54 Deck repair, Piscataway New
21 "Just wondering about prices" Low

Ranked, and the hot one is already in your inbox.

What Sparkster does

  1. A lead comes inSomeone fills out the form on your site while you're up a ladder.
  2. Sparkster scores itService area, what they asked for, timing and source. A full-home quote outranks "just browsing."
  3. You get the emailOnly the ones worth calling back now, so you call first.

Three things, built in.

01

Every lead scored before you see it

Each inquiry is rated on things like service area, what they asked for, timing and how they found you, so the quote requests rise to the top.

02

Hot leads hit your inbox

When something is worth calling back now, we email you. You don't need to be at a computer.

03

See where customers really come from

Google, Maps, and whether AI assistants name your business for your towns.

Found on Google and AI assistants. Answered fast.

Sparkster is half of the system. The other half is a custom website you own outright, built to rank locally and get named by AI assistants. One team builds both.

  • Family-owned, based in Central New Jersey.
  • The same team from kickoff to launch. No account managers, no hand-offs.
  • You own the design, code and domain.
  • Most sites launch in 2-3 weeks.

Want to see how your site and lead response stack up?

Get a free audit of your site and how fast leads reach you. No obligation.

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